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Essentials for Marketing Cloud Email Marketers Exam
Marketing-Cloud-Email-Specialist Exam

As part of a daily shipping notification automation, Northern Trail Outfitters needs to join data from the Shipping data extension and the Purchase data extension.

What activity is designed to address this scenario?

  1. SQL Query Activity
  2. Filter Activity
  3. Group Refresh
  4. File Transfer Activity

Answer(s): A



A marketer is completing a Send Preview based on a pre-deployment checklist. What task is validated during the Send Preview?

  1. Confirm that each content area specified in the dynamic content rules exists.
  2. Identify phrases like "click here" or "Free!" that could be marked as spam.
  3. Ensure subscriber status at the time of send is Subscribed or Bounced.
  4. Ensure subscribers have not unsubscribed or are undeliverable.

Answer(s): A



A customer leverages transactional messages to send order confirmations. What type of message is most suitable in this situation?

  1. Triggered Email
  2. Send Flow
  3. User-Initiated Email
  4. Test Send

Answer(s): A



What is a media query and how is it used? (Choose 2)

  1. a responsive layout that uses a piece of CSS3 code.
  2. the CSS3 code detects the pixel size of the screen on which that email is opened
  3. defensive tactics like using HTML text rather then graphical text
  4. image blocking

Answer(s): A,B




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