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Essentials for Marketing Cloud Email Marketers Exam
Marketing-Cloud-Email-Specialist Exam

When importing Data into the Marketing Cloud list detective is triggered at the time of import for which of the following?

  1. Lists
  2. Data Extension
  3. Data Views
  4. Import Activity

Answer(s): A



A marketer at Northern Trail Outfitters sends a promotional offer every week to a data extension that contains all new subscribers from the previous week. What would the marketer create to automate the send and save time?

  1. A User initiated Email
  2. A Simple Send Email
  3. A recurring Send Schedule via Guided Send
  4. A Transactional Send Classification

Answer(s): C



In order to import into an data extension using "add" or "update" command what must it contain?

  1. Primary Key
  2. Email address
  3. Subscriber Key
  4. Subscriber Last name

Answer(s): A



When using a mobile-optimized template, what causes the mobile layout to display?

  1. The specific device that is used to view the email
  2. The screen size of the device that is used to view the email
  3. A subscriber attribute that dictates a mobile layout preference
  4. The email client detection tracking pixel

Answer(s): D




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