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SAP Certified Technology Associate - SAP Marketing Cloud (1902) Implementation
C_C4HMC92 Exam

What action automatically triggers a snapshot of a dynamic target group in SAP Marketing Cloud?

  1. A campaign is executed
  2. A campaign is approved
  3. A snapshot analysis is opened
  4. A target group is assigned to a campaign

Answer(s): A



Which of the following can you do with Sentiment Engagement in SAP Marketing Cloud? (2)

  1. Map your contacts' social media IDs to interests
  2. Use text analysis to understand interests
  3. Analyze sentiments and topics of all contacts in target group
  4. Understand sentiments and topics of all contacts in a segmentation model

Answer(s): C,D



A marketer creates a campaign with spend items in SAP Marketing Cloud. Which components are created in SAP ERP when this campaign is released? (2)

  1. A budget plan
  2. An internal order
  3. A project
  4. A work breakdown structure (WBS) element

Answer(s): C,D



You are creating a predictive model that should, in general, only apply to contacts from specific countries. How can you restrict the validity of a predictive model?

  1. Use the Segmentation Builder to select relevant countries
  2. Assign a marketing area to predictive model
  3. Provide a training set that contains only contacts from specific countries
  4. Add an applicable scope for the countries

Answer(s): B




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